My Quest to Find That Digital Marketing Guru

I am writing this review hoping that it will help you solve the problem of finding the best marketing partner for your business. As I read through the comments, I can see that most of you have been struggling to find that perfect person – the quintessential marketing ‘guru’ who claims to possess all the knowledge of how businesses work.

Let me begin with this. I wasted several months – almost a year – dealing with these self-proclaimed gurus who seemed to be so great at giving the right sermons at the right time. However, it never went beyond that. The words – that’s all they had to offer. Sure, these people could sell dreams but what I actually needed was to sell my product and that was certainly not happening. Interestingly, in the initial stages, I was lost in the game of impressions, visibility, postings, engagement, content, blogs, leads and so on. But then, where were the sales? It was still eluding me, running away from me, just like success. These self proclaimed digital gurus, the freelancers, some digital marketing companies and their sales guys, some promotors of digital agencies and their theories, still amaze me. Anyways, since there is no yard stick for performance and that things take time, I was not sure on whom to believe and whom not to at that stage.

Anyway, I still decided to stick to the plan. I just thought I had not found the right person. So I went from one ‘guru’ to another. Damn! I wish I had used that time and energy for better purposes. After 8 months of wasting my time, I was just disappointed and literally hopeless. I literally gave up on using digital as a tool for lead or for sales. I thought, damn it, might be the traditional method would work better and could get more results out of them, but then the digital dream and the fact that if not today in years to come we would be completely on digital platform made me realized that it was important for me to understand these tools, and find a partner who can actually anchor my digital ship in the digital word.

Finally, I decided to collaborate with some agency, and yes, I mean a proper agency, not like the ones who say “what’s the need to come to my office? In any case, we are going to work digitally, so why bother meeting? Let’s start the work.” Oh, come on, man, I understand work happens digitally, but they are not digital ghosts who work. It has to be someone. So why this hide and seek and why no meet with the client! A proper agency seemed like the best option after a series of disappointments. Working with my first agency, I could definitely feel the difference. They had a team, the experience and most importantly, they had the intent to work.

Although, I would like to mention here that finding the right agency for your business can be a cumbersome task. There are so many options in the market today. Some are good at digital marketing but don’t have the necessary expertise in offline marketing. Most of them do not own up for the final results.

However, my experience with marketing ‘gurus’ had taught me a big lesson; so I was definitely going back into that abyss. I was desperate to find an agency which could offer results and generate sales for my business. Yes, my friends, all that matters is that at the end of the day, all the stories and theories about impressions, lead generation, visibility, branding, blogging, etc. If sales do not happen, there is no point in doing all this. I guess one always have better way of spending. I was very clear that I wanted an agency who is ready to shoulder the responsibility of sales and in fact, talk to me in numbers, and the number that I understand, i.e. sales figures. Everything else will fall in place if target and vision is clear. My vision was clear – Sales.

Voila! I was ecstatic when I heard about AOB India. Now, these guys claim to offer services throughout the spectrum. They offer digital marketing, SEO, content, ATL and BTL engagement, MCM development, pre-sales call, post lead generation calls and provide a host of last mile solution that actually makes a difference and what got me hooked was that they assure sales for your business and don’t stop at just lead generation.

I mean it was like the golden goose for me. I did a little more digging and contacted a few businesses they have worked with. The response made me even more hopeful and I knew I wanted to work with AOB.

But here comes the negative part. The people at AOB are hard to crack. It is as if they are too picky about who they want to work with. At first, it left me thinking that they were not even interested in collaborating. These guys have attitude. I guess it comes from the fact that they know how to sell. I came to know much later that it’s number that matters to these guys, and since their revenue model has a major chunk coming from commission on sales, they are choosy about the project. Working with them is also very tough as they don’t have any specific time to work. It’s like a 24x7x365 days work; night and day are as good as same. These guys push you for data, timelines and deliverables. It’s just amazing you feel young again.

But I persisted and finally managed to get through. On the contrary, they turned out to be quite flexible and were ready to work as per my requirements. And believe me, within months, I could see my sales going up.

Today, it has been more than 8 months that I am working with AOB and I am so glad that I found them. So I would like to recommend them to anyone who is looking to take their business forward. But, be ready to deal with being ‘picky’ part! And don’t forget, each one in their office comes with an attitude – confidence and numbers. All the best. Hope my review helps.

Can Art Classes For Kids Really Help Your Child?

How is the Process of Creating Art or Poetry Really Benefiting Your Child?Can Art Classes for Kids Help?The research has been in for some time. It has been determined that the kind of art education that can occur during art classes can lay the groundwork for future career or academic success. Creative children have a more well-rounded view of the world, they are not afraid to be expressive, and their self-esteem is strengthened through their artistic endeavours.Valuable learning does not solely happen with the left brain – the side of the brain that steers us towards accuracy, and rational thinking. Additionally, artistic learning or right-brained learning should not be pigeon-holed into being seen as largely unnecessary or optional in that it does not provide real benefit for us from childhood into adulthood.Learning or developing skills in art or poetry is not simply beneficial because your child will learn a novel skill. Art classes for kids balance your child’s learning and helps to build their thinking skills. People are often captured by art or poetry on an aesthetic level. They comment that art or poetry captures or exudes beauty. They remark on how enriched that they feel as a result of these artistic creations.But what about the creators of such beauty? During art classes for kids, the creators of this beauty are not just enriching others but they are enriching themselves through the very process of creating. These young creators are creating pathways for how they will experience and understand the world. The unseen benefits lie in the process of creating during art classes for kids.Instructors who teach art classes for kids use the lessons as a way to expand a child’s cognitive skills and give children a way to stretch their thinking in order to solve problems. The creation of both art and poetry can push children to solve old problems in new ways – an extremely valuable skill to master.Another part of the process that is beneficial during art classes for kids is the reflection process. After a child has been enriched through the creation process they can begin to open up their minds to self discovery as they reflect on their artistic or poetic creations. It is during this process that a child will learn a lot about themselves and discover new ways of seeing the world and experience life-affirming behaviours.We teach our children from a very early age to value learning. Of course the information that one learns is valuable but the process for learning is also extremely relevant for a child’s mental and emotional growth. Art classes for kids focus on both. These classes focus on developing creativity works of art and poetry that a child can be proud of while reaffirming their ability to create beauty with their own hands and imaginations.Quality education is not simply found in the subjects that focus on logical reasoning but it also comes to life by finding ways to encourage creative and alternative thinking.

Learn How Common Herbs Can Improve Your Sexual Health

Is there a strain of plant that is considered the magical fountain of sexual virility? Maybe. If we take a closer look at traditional and modern medicine there have been a variety of herbs used to improve sexual desire and treat infertility.If you were to ask almost anybody they would tell you that when presented with two options of treating any medical ailment, would they opt for a medicinal treatment or if the outcome was the same opt for a more natural organic approach most would choose the latter.Well it’s the same conclusion for most men and couples who are coping with their own issues of infertility, weak libidos or sexual ailments. Most individuals struggling with these issues want a ‘natural’ fix to their problem. They want to use an organic product as a means to conveniently and safely treat their sexual dysfunction. You too may be looking for a natural product to meet your own needs whether it is trying to improve sperm quality in preparation for getting pregnant, or correcting a defunct sexual appetite.Botanical Herbs for Sexual HealthIf you have ever considered rejuvenating your sexual health then traditional and modern herbs are a great alternative to expensive and potentially harmful drugs.Most herbs that are used in top quality male sexual health products have been used by people for hundreds of years simply because they work. Years of research have concluded that there are in fact many herbs that are proven effective in treating sexual dysfunctions such as: impotency, weak orgasms, poor sex drive, low energy and stamina and poor quality sperm and semen health.Most popular Herbs Used to Treat Sexual DysfunctionOutlined below is a list of some of the most popular and commonly found herbs used to treat sexual dysfunction. When searching for an all-natural male enhancement product it is recommended that you select a product with these proven yet safe botanical herbs for maximum effectiveness.Sexual Stimulants – Increases Sex Drive
Saw Palmetto – Sexual stimulant and aphrodisiac. Helps to regulate hormones, and strengthens male reproductive system.
Muira Puama – Brazilian herb that is an aphrodisiac known for helping with impotency, sexual dysfunctions and increasing sex drive in both men and women.
Horny Goat Weed – Traditional Chinese Medicine used it to increase libido, restore erectile function and eliminate sexual dysfunction, improve blood flow to the penis, and boost energy levels.
Improves Sexual Dysfunction – Impotency
Muira Puama – Brazilian herb that is an aphrodisiac known for helping with impotency, sexual dysfunctions and increasing sex drive in both men and women.
Horny Goat Weed – Traditional Chinese Medicine used it to increase libido, restore erectile function and eliminate sexual dysfunction, improve blood flow to the penis, and boost energy levels.
Improves Sperm and Semen Quality
Tribulus Terrestris – Increases: sperm concentration and motility, testosterone production, sex drive, energy, and DHEA levels
Maca – Increases sex drive and libido, improves semen quality, improves fertility, and sexual dysfunctions, regulates hormones and increases testosterone production.
Ku Gua – Increases testosterone production and improves semen quality and a great source of Vitamin C.
Improves Circulation and Blood Flow
Damiana – Potent herb used as an aphrodisiac. Increases size of the blood vessels and encourages greater blood flow to the penis. Boosts sex drive and sexual function.
Gingko – Increases blood flow, encourages sexual health and function including erection ability, increases energy and alertness.
Safflower – Broadens the blood vessels and increases blood flow.
The next time you are buying a sexual health product be sure to read the label carefully and look for the above herbs as primary ingredients ensuring optimum sexual health!